Growth numbers you can defend
Your numbers, your pixel and Google in one place, so every experiment has a before, an after and a decision on record.
What changed after workExample workspace
Added a sample project on signup+120 activated users a month
Showed upgrade in session one+$1,900 a month
Wrote a welcome note from the founder+80 activated users a month
Added an in-app checklistReady Oct 15
What gets in the way today
Changes nobody can trace
Numbers move after a release, and nobody can say which change did it.
Reports built by hand
The monthly update is stitched together from four tools before anyone reads it.
Learning that gets lost
A test ends, its owner moves on and the next person repeats it.
Experiments
Design a test, rank it by ICE, read the result and keep the decision, so the next test starts from what you learned.
Growth Score
The pillar that is weakest this month and how you compare with peers.
Programs
Plans by stage that chain Sprints toward one goal, one step at a time.
Results
What each finished test earned, with the date and the number.
Growth memory
Decisions and results in one place, ready for the next person to read.
Reports
A monthly report for the board with the change, the check and the result.
Competitors
A weekly note on what a competitor's pricing, messaging and launches changed.
Each day, week and month
Watch the numbers
The daily read flags a test that passed yesterday and fails today.
Run the next test
Take the highest ICE experiment, ship it and log what you decide.
Report what moved
Share a report with the change, the live check and what it earned.
Set, find, run
Set your context
Pick the stage and business model, then add your numbers.
Rank the tests
Take the constraint, list the experiments and rank them by ICE.
Read the result
Log the decision, and the report for the board writes itself.
Three guides to read first
SaaS metrics that matter
The seven numbers that predict growth, and what each one tells you to do next.
Checkout audit: 12 leaks
Twelve places a sale leaks, in cost order, with a test and a fix for each one.
The 5-section landing page
A five-section structure, with the copy rules that make each section convert.
Pro fits this role
A team of 3 can work one workspace together: editors ship, collaborators view, comment and vote. Three sites, three competitors each.
Starter
1 site and 1 competitor. For one person who wants the daily read, the fixes and Advisor.
Pro · your fit
3 sites, 3 competitors each. A team of 3, and a 7-day trial with a card.A team of 3.
Growth
15 sites, 10 competitors each. A team of 10, reports under your name and all of Pro.
Before you ask
Do I need to install anything to start?
No. The test reads your public site. Connect Google and add the pixel later to unlock the pillars that need your own data.
Which numbers does it need?
Revenue, customers and spend, entered monthly or connected. Activation and Retention need the pixel, and Acquisition needs Google connected.
Is there a trial?
Pro starts with a 7-day trial. A card is required, nothing is charged until the 7 days end, and you can cancel in two clicks before then.
Test your siteYour next fix
A partial read of your public site in under a minute, with up to 5 issues named.Your Growth Score lives in your dashboard.
Test your site